Best today, perfect tomorrow
Continuous investment in product development is essential in competitive industries. Mr Markus Eronen, Product Development Manager currently leads Sammet’s innovation programme. He discusses how the company’s tradition of innovation opens up opportunities to provide value and quality for customers.
The crisp, blue sky in Jyväskylä (pronounced “u-vas-ku-la”), with only a smattering of white clouds, promises a perfect Finnish day. Mr Markus Eronen, Sammet’s Product Development Manager is excited. His newly established role reflects Sammet’s commitment to its customers and its own growth trajectory. Before working at Sammet, Eronen was a mechanical design engineer designing products for a variety of customers and working on numerous projects. Earlier in his career, Eronen was a production and process worker. Exposure to different manufacturing and production methods sparked Eronen’s interest in how products and processes could be improved. As the sun peaks out, so does Eronen’s enthusiastic smile. “My experience has helped me understand mechanical engineering in a comprehensive way”, he says.
“As emissions directives get tougher, we need to respond with new technology and meet the demands of customers and industry regulations.”
Experience with identifying meaningful improvements and product changes that bring tangible benefits, is imperative for ensuring Sammet consistently produces their leading-edge marine and industry dampers. Customer needs are changing and technology improvements means there are opportunities to meet that demand. For example, the megatrend in the marine industry is to minimise environmental impact. “As emissions directives get tougher, we need to respond with new technology and meet the demands of customers and industry regulations”, explains Eronen. Sammet’s competitive advantage partly stems from their ability to leverage a vast, global network and to apply the latest technological innovations to their products and services. This explains some of why Sammet is the market leader in marine dampers.
Constantly ahead of the curve
Market leaders like Sammet, need to constantly stay ahead of the curve. Fortunately, Eronen enjoys perfecting his technical and practical knowledge to keep Sammet on top. He is undertaking a Master’s Degree in Technology to incorporate leading research and recent developments into his work and keeps a keen eye on industry news. Operationally, regular meetings with customers is routine at Sammet. “We have had many meetings with our customers to discuss their needs”, confirms Eronen. This is the “Sammet Way” of true partnership – working closely with all partners to find the perfect solution. Many companies fail in their product innovation because there is no authentic, on-going engagement, which is the best way to understand the frustrations and needs of everyone along the value chain. Internally, Sammet teams across the business share their customer insights as part of cross-departmental collaboration. “Asking questions, listening and gathering many views to make appropriate changes to the damper design ensures that everyone involved is satisfied”, says Eronen.